Gems & Secrets

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Watch out, pop duo RUUMER, deliver a jaw-dropping visual for their new song 'Gimme Some' (feat. Sammy Adams)

WHAT WE HAVE TO SAY:

Music became an outlet for these two sisters after breaking free from the chains of Catholic school and the confines of suburban life. Today, Melis and Jess decided it was time to trash their school uniforms and trade them in for fashionable streetwear. Together, they want you to join their girl gang revolution and we couldn’t be anymore excited about it.

We believe that whether or not you enjoy pop music, RUUMER brings a sound that’s undeniably catchy and great for anyone. Their vocal style is not only powerful and moving but their personalities are as charismatic and as fun as one could hope for—making music fun and innocent all while tackling important topics and misconstrued social norms.

We love the message and purpose behind RUUMER and we can’t wait to hear what the two ladies have in stored next. Enjoy!

ABOUT THE SONG + VIDEO:

“We teamed up with rapper Sammy Adams for our new single “Gimme Some”. It’s a vibey, anthemic jam that’s all about empowering women’s sexuality. Inspired by our Catholic school upbringing, it is essentially a satire on the sexually oppressing environment of our youth….”

“….We worked with a killer female director, MK Schneider. There are competing visuals of women being traditionally feminine and the new age confidence in being who you are no matter how you look, no matter what you like. It embraces all angles of the modern woman and shatters the stereotypes that they are given.”

CONNECT WITH RUUMER:

Instagram | Twitter